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Wednesday 12 September 2012

How To Get Valuable Feedbacks From Your Customers



You can learn many things you didn't know about your business by getting valuable feedback from your customers. Your customers may buy your main product just to get the free gifts. Your visitors may think it's to hard to navigate through your web site.

By knowing this type of important information you can improve your web site, products/services, advertising, and marketing. Below are nine techniques you can use to get valuable feedback from your customers.

Use surveys and questionnaires regularly to improve your business. Publish them on your web site, e-zine, print newsletter, direct mail material, include them with product shipments or inside product packages. Post them on appropriate online message boards, e-mail discussion lists and newsgroups on the internet.

Create an online community for your customers. Include a chat room, message board, e-mail discussion list on your site for customers to participate in. You can regularly moderator these communities to see what your customers are saying about your business.

How To Increase Your Traffic By A Free Course Offer



If you have extensive knowledge on a particular subject, why not create a free course for your web site visitors. The course should be related to the theme of your web site. If you're selling business related products, you would want to giveaway a free course about business.

You could offer the course in HTML, ebook format ans autoresponder.

1. HTML: Your course could be right on your web site. On one web page, create a title page and table of contents. Use clickable chapter links so they can go to the sections easily were they need the most help.

2. E-BOOK: You could increase your traffic by allowing people to give away the course to their web site visitors. Just have them link to your web site. e-book Your course could be in a downloadable ebook
format. Include your business ad in the ebook. A good e-book software to use is e-book Pro you can find it at http://www.eBookPro.com


Tuesday 11 September 2012

How To Successfully Joint Venture Your Online Business with Offline Businesses



There are many advantages joint venturing with offline businesses. You could increase your target market by reaching audiences you couldn't advertise to before. You could get referrals from the offline businesses you joint venture with.

The key to joint venturing with offline businesses is to find ones that have the same target audience. If you're selling business software, you wouldn't want to joint venture with a store that sells candy. You won't be very successful. You would want to joint venture with an office supply or computer store.

Below are the possible joint venture deals you could set up:

Design a printed flyer for your online business. The flyer should include a description of your web site,
e-mail address, web address and any other important information. Make a deal with an offline store to have them include the flyer in each bag of products they sell in exchange for free advertising on your web site.

Make a deal with a computer store to have them display your web site on the computers they display
in their store in exchange for free advertising on your web site or in your e-mail newsletter.

Once you find a targeted offline business, contact them and present your joint venture proposal. Tell the
business owner the benefits of the joint venture. Tell him or her why it would be a win/win situation for both of your businesses. Give them a lot of compliments about their business, products and services. Using all three methods above will greater your chance of having a profitable and successful offline joint venture.